3 Ways Business Leaders Can Help With Boosting Local Economies

Cities, though public entities “owned” by their governments and residents, are dependent upon private businesses. The success of the private sector — and the improvements fueled by businesses — makes many other aspects of community life appealing. This includes everything from enhancing  5G connectivity  to

Essential Components for Successful Business Innovation

The focal point of today’s market disruption is the collision of traditional corporate giants with the new titans of the entrepreneurial world with their unlimited war chest of funds, plus the vision, talent and intention to change ANY world they choose to enter. This paradigm shift reminds me of our…

When the UGC says "Nu-uh," you've gotta problem

Once upon a time, but not that long ago, a brand message could be successful even if it was close to a work of fiction.  Created by Madison Avenue wordsmiths, copy for an ad or brochure was crafted to manipulate and motivate using puffery, a legal term referring to acceptable…

When the UGC says "Nu-uh," you've gotta problem

Once upon a time, but not that long ago, a brand message could be successful even if it was close to a work of fiction.  Created by Madison Avenue wordsmiths, copy for an ad or brochure was crafted to manipulate and motivate using puffery, a legal term referring to acceptable…

You are a CEO, but are you doing the job?

The hardest job in the marketplace is the Chief Executive Officer of a small business. So, how could it be harder to be the CEO of Excel Supply, LLC than the CEO of Exxon? Let’s look at the definition. Investopedia says a CEO is “the highest-ranking executive in a company…

2 Ways Public-Private Partnerships Are Spurring Economic Development

Whether a project is a city, county, state, or a national one, there can be factors that inhibit that project’s progress. Public programs may experience budget cuts or face bureaucratic red tape due to numerous layers of decision makers. Oftentimes, governments have to focus on other projects.  Now, private companies

Should You Reward Employees In The Wake Of The Tax Bill?

After the tax bill was  finalized and passed in December , many business owners began to contemplate what they should do with their new windfall. With the corporate tax rate falling from 35 percent to 21 percent — representing the biggest one-time drop in U.S. history — pass-through businesses catching…

Avoid These 7 Financial Mistakes Says CEO Of $175M Company

Andy Frisella  has seen it all. This includes the financial successes and the financial mistakes.  After starting a single vitamins-and-supplements storefront with a friend in his early twenties, Frisella has seen his company  1st Phorm  go from taking in less than $100 a day to raking in nine figures of…

Finance In Small Business — Future Challenges And Opportunities

While the economy has rebounded from the Great Recession, Biz2Credit found big banks still only approve  about a quarter  of the small business loan applications. Many companies are experiencing increased opportunities and funding. Yet, small businesses aren’t enjoying the same spoils. That may make it seem like

Bring your customer’s customer into focus

When you take a photograph, the resulting product is two-dimensional: tall, wide, and flat. But in most cases, you want the photo to actually show depth, where images in the foreground and background are all in focus.  In photographic terms, the range of focus front to back is called depth…

Bring your customer’s customer into focus

When you take a photograph, the resulting product is two-dimensional: tall, wide, and flat. But in most cases, you want the photo to actually show depth, where images in the foreground and background are all in focus.  In photographic terms, the range of focus front to back is called depth…

“Follow me home” is a solid gold gift

First, let’s establish two maxims: one classic, one new. Classic: The cardinal rule of customer acquisition – it’s not your customer’s job to keep your business top-of-mind, it’s yours.  New: Every year your website becomes less of a destination and more of a distribution center – develop a strategy that…

“Follow me home� is a solid gold gift

First, let’s establish two maxims: one classic, one new. Classic: The cardinal rule of customer acquisition – it’s not your customer’s job to keep your business top-of-mind, it’s yours.  New: Every year your website becomes less of a destination and more of a distribution center – develop a strategy that…

Understanding Small Business Loan Options

This content is made possible by our sponsor; the views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc. On the whole, small business owners are feeling positive about their prospects. In a Wells Fargo/Gallup Small Business Index…

3 Ways To Decide Your Next Business Move

I do a lot of consultations in my business. Most of the time, small business owners come to when they don’t know what their next business move is. In fact, “I don’t know what to do” is a sentence I hear a lot. In this age of social media, we…

You can buy your American Dream from someone else

The American Dream has many components, but to me, the big three are: liberty, business ownership, and home ownership. The order is intentional. 1.      Liberty is prime because it makes the other two possible. Freedom is from God, but liberty is a contract we give to each other. 2.      Business ownership in

5 Ways Your Business Interest Deductions May Change

This content is made possible by our sponsor; the views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc. While the U.S. federal tax overhaul passed at the end of 2017 lowers corporate tax rates, it also limits…

Cryptocurrency Impact On Your Business And Your Response

It’s hard to ignore the sweeping popularity that cryptocurrency has enjoyed over the past few years. Last year illustrates the powerful force behind digital currency. Bitcoin, the biggest name in the market, grew from  under $1,000 at the start of the year  to a peak of nearly $20,000 by the…

What Are Your Options For Filing Business Taxes?

It’s tax season, and if you own a small business or have a role in the financial department of one, that means you’ll need to worry about how to file your business’s taxes for the year. But if you’re new to the game, or you’re interested in changing how you…

Why Logistics Cannot Be Overlooked In A Thriving Tech Landscape

Logistics may seem old-fashioned in a tech landscape full of digital services and sharing-economy platforms. For example, there is no unified fleet of Uber drivers. Instead, logistics are handled by individual users of the app with their personal resources. With the  rise of the platform economy , it may seem

Mobile computing will dominate your future

What if I told you that seven-of-ten of the prospects and customers in your market can’t find your business? You’d be very disturbed by that, wouldn’t you? Now, what if I told you that three-fourths of the calls your prospects and customers want to make to your business are not…